Last Year Music Video

Camerawork

• Close up shot at the start
• Mid shots of people playing instruments - quite centered in order to show all of the performer
  
• Lots of close ups for lip syncing means that the vocals are the main focus of the video
  

Editing

• Obviously the editing is very prominent in this video
• There are lots of quick cuts to keep up with the pace of the song
• Colour filter's were used to make the video seem very vibrant and surreal
• Transparent filter used at the start to make it look more spacey
• Additional shots taken from the internet (of rocket taking off)

Setting

• Green screened
• Space
• Under a bridge
• Graffiti
• The settings are mostly space related such as deserts which look like space launch locations and the green screened planets
  

Performance

• Main performer wears a Russian style silly hat, large sunglasses, open biker jacket and a white vest
  
• Backing performer wearing baggy, hip hop style clothes, large sunglasses and a trilby hat
• Does "rap hands" whilst miming
• Guitar solo performed with a lot of energy
• Over exaggerated movements to fit with the song

Genre Conventions

• The behaviour of the performers are quite conventional for a rap style music video
• A lot of the focus in the video is of the main performer with a small amount of focus on the back up singers.
  
• lots of graffiti in the back ground and is written during the video
• lots of movement of the main performer (aka dancing etc..)